Online store for small and medium-sized businesses
You can get a store in either of the two options:
- Fully finished: with domain, design, math, but without products and contact information,
- ready to accept your design and look online through your domain.
I am not engaged in custom design development. I'm not a designer, I'm a programmer. But "pulling your design onto my engine" is a common thing.
The product catalog is expected from you or your suppliers. If suppliers have their own API for receiving inventory balances and prices, I can integrate with the API of suppliers.
You can also connect to the API of order delivery services.
I do SEO on a very limited scale. In fact, we are talking only about the correct markup of the site.
I am happy to automate contextual advertising. When there are several thousand products in your store, contextual advertising automation is necessary.
My online store has a well-developed internal subsystem for product search. Better than in many other stores. Even if you have a store, you can use my functionality to search for products more conveniently.
The power of the engine lies primarily in the back office, which implements:
- automation of order processing procedures,
- interaction with suppliers, courier services and couriers,
- post-sale interaction with customers,
- etc.
The smoothness of automated back office processes is the main factor of success in the competitive online trading market.
The division into front and back office is physical in nature. The front office (website) is hosted, the back office is located on the local network of the store owner. The back office stores information that it is undesirable to show to third parties.
This architecture is very correct from a security point of view: even if hackers break into the hosting part of an online store, these hackers will not be able to leak information about your suppliers, purchase prices, and many other valuable and secret information to your competitors.
Even if we put aside the espionage passions, it is enough to remember that the mistakes of administrators sometimes lead to the fact that something is indexed that should not be indexed. When there is no confidential information on the web server at all, then there are no problems with its distribution either. Therefore, I recommend keeping the front office separate and the back office closer to yourself.
This architecture is also correct from the point of view of load distribution, since back-office operations (especially operations for receiving reports on site visits and sales) will not slow down the web server.
Backoffice and frontoffice are separable. You don't have to buy a front office, but instead take some free solution, for example, PrestaShop, and use my back office for order processing and analytics.
Below are some of the functional characteristics:
- Smart product search
- Maintaining a product catalog
- Deduplication
- Semi-automatic search for analogues
- Synonymization of goods
- Multiple (network) classification
- Pictures * products: many to many
- Selection of keywords for the search
- Order processing procedure
- Automation of interaction with the delivery service
- Processing invoices from suppliers
- Analysis of the effectiveness of advertising
- Automation of the inventory process
You pay for the installation and adaptation of the system to your needs, as well as make periodic payments for support. The cost of installation and adaptation depends on many factors. Write and we will discuss it. Based on the results of the discussion, I will prepare a commercial proposal.
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